Greggs' Summer Sizzle Masks Bigger Issues Greggs' recent sales surge is being touted as a triumph for the UK's high street, but beneath the surface lies a more complex story of adaptation and survival. Sales reached £1.
1 billion for the 26 weeks to June 27, a 7. 2 percent increase on the same period last year. The bakery chain's decision to expand its range of iced drinks and salads has clearly paid off.
Its introduction of iced matcha lattes, chicken rolls, and new salads with higher protein content and clearer nutritional labelling have helped it stay ahead of the curve.