How to Watch the World Cup Final Halftime Show Live Online The news that the FIFA World Cup will feature its own Super Bowl style halftime show has sent shockwaves through the football faithful.
The event will take place on July 19 and will feature a star studded lineup, including Madonna, Shakira, Justin Bieber, and BTS. On the surface, this development seems like a welcome addition to the tournament.
However, it's hard not to feel that this halftime show is more than just a harmless indulgence. It's a symptom of a broader trend in sports entertainment – the increasing commercialization of major events.